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LIFESTYLE
The Matrix by Sicko19 Pull&Bear
Sicko19 is the Pull & Bear line whit a “focus on people, movements, and moments in music, fashion, video games, and entertainment”,…
Pull & Bear and Tate: sustainable fashion blended with art
An increasing number of brands understand the importance of the encounter…
KITH X BMW, supercar and supersporstwear
Kith founder Ronnie Fieg is an enthusiast for BMWs since…
Thom Browne and FC Barcelona for Barça Foundation
“More than a Club” is what FC Barcelona, together with…
TRENDS
The Top10 properties in the 3rdQT/20 Survey of Halo Licensing Survey
The last 3QT/20 Halo Licensing Survey report, rich with its 460+ cases of licensed collaborations worldwide, shows a constant pattern in that…
Lacoste and National Geographic celebrate the natural world
The central inspiration for this exclusive capsule collection for menswear,…
Halo Licensing Survey Q3/2020: highlights from 460 global cases
Brand Jam’s Halo Licensing Survey is the unique comprehensive survey…
Globe celebrates Pantone Color of the Year
Globe, the global boardsports brand, is one of the numerous…
DESIGN
Diane von Furstenberg x H&M Home: the first range signed by a designer
The Swedish fast fashion brand collaborates for the first time in the creation of a capsule collection for its home line with…
Hardcore brand extension: Hendrick’s High Wheel
This very special brand extension by Hendrick’s deserves a note.…
Mr.Wonderful and Tezenis for the good morning vibes
Tezenis, the Italian-based underwear and homewear retailer returns to collaborate…
Samsung and Aston Martin: tech meets British luxury
Samsung is becoming an aficionado of collaborations. After the recent…
ENTERTAINMENT
Puma celebrates the 35th anniversary of Super Mario
Puma celebrates the 35th anniversary of the Super Mario Bros. franchise with the second drop of sneakers and clothing. The capsule is…
Wrangler celebrates the 4th season of Stranger Things
Wrangler, the denim brand part of Kontoor Brands group, launches…
Moncler and Felix the Cat: pop luxury
In 2018, we wrote “Collaborations lure Luxury brands“, and since…
More Articles
Montegrappa celebrates the 70th anniversary of Formula 1
Ever since its creation in 1950, Formula 1 has personified courage, innovation and the desire to win. Now that these values set the parameters for a high-tech rebuild undertaken for motorsport’s main event, the luxury pens brand Montegrappa pays homage to 70 years of Formula…
Paul Smith and Braun for a timekeepers design
Braun, the global leader in small electric appliance, is steeped in heritage. Founded in 1921 in Frankfurt am Main by Max Braun, the care for technology and function of the products was soon matched by their innovative design and look. Few products make it to…
Fashion meets fine foods: Dolce&Gabbana with Fiasconaro
Dolce&Gabbana doubles down its branding connection with tradition and craftsmanship of fine foods started with Donnafugata wines some months ago, with another collaboration in the fine pastry segment. The collaboration between the creativity of Dolce&Gabbana and the confectionery artistry of Fiasconaro, a fine pastry and…