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LIFESTYLE

“Naughty or Nice”? Macaulay Culkin signs Happy Socks’ Xmas campaign and capsule

“Naughty or Nice”? Macaulay Culkin signs Happy Socks’ Xmas campaign and capsule

Christmas is almost here and to celebrate the holidays the lifestyle brand, known for its colourful and imaginative patterns, has decided to…

Sebago has teamed up Pendleton for a Native Americans-inspired capsule

The American wool fabrics brand Pendleton and the sportswear label…

Tic Tac meets Coca-Cola for an iconic limited edition

The Ferrero Group announced the launch on the market of…

PLUG-MI the new sneakers and urban culture event

Last weekend in Milan took place the second edition (the…

TRENDS

E-Bikes enchant Harley Davidson also

E-Bikes enchant Harley Davidson also

After a visit to EICMA 2015,the global bike and motorbike trade fair, we tried to outline what was ahead in the electric…

The Halo Licensing Survey Q3/2019 is out. Promo offer

The Q3/2019 edition of Brand Jam’s Halo Licensing Survey has…

Star Wars x Levi’s, the Force in the product

Levi’s has just launched its Star Wars x Levi’s collection.…

Diesel x Coca Cola, responsible fashion

Diesel plays its part into branding activations with a cause…

DESIGN

Rado launches Le Corbusier Les Couleurs

Rado launches Le Corbusier Les Couleurs

Rado, the Swiss watchmaker, has just launched a new collection in collaboration with Fondation Le Corbusier: the True Thinline Les Couleurs. Based…

Chupa Chups gets WHITE*

Chupa Chups presents today its latest venture in the fashion…

Smiley launches its new brand Newmoji

The Smiley Company is widely credited for its significant contribution…

Universal’s Frankenstein and his bride inspire Prada.

Hollywood continues to influence fashion, a latest examples being the…

ENTERTAINMENT

Puma, Sonic’s official supplier

Puma, Sonic’s official supplier

Sonic will be the protagonist of a CGI movie in February 2020, and Puma readies to supply the hedgehog with a pair…

Puma boards One Piece

The manga/anime trend continues to attract brands and Japanese-inspired pop-themed…

Shu Uemura X Pokémon

For the next holidays season the Japanese high-end makeup brand…

Kingsman branches out to luxury fragrance

Coty Inc., the global fragrance company, and Matthew Vaughn, director,…