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LIFESTYLE
Ines de la Fressange: Parisian Chic for a global brand
During the Paris Fashion Week we had the chance to attend Ines de la Fressange presentation of the Autumn Winter 2020 collection.…
Innisfree mineral powder collaboration with Mentos
Innisfree, the South Corean leading cosmetic brand part of Amore…
Criminal Damage gets Back To The Future
Criminal Damage has collaborated with Universal Brand Development to create…
Montblanc launches its luxury headphones
After entering the not easy market of smartwatches, Montblanc is…
TRENDS
Inditex China video for reopening
In these times on uncertainty, we wish to give all our readers a small but strong signal of recovery. This video has…
When NBA suspended the league
On Wednesday night, an NBA player was found positive for…
New Era caps with Monet and Van Gogh
Fashion and lifestyle brands are more and more converging towards…
Réalisation par Elton John, a twist in collaborations
Réalisation’s limited edition dedicated to Elton John is more than…
DESIGN
Victoria and Albert Museum with Cote d’Or in China
Victoria and Albert Museum is collaborating with Belgian chocolate brand Cote d’Or (part of Mondelez Group) with a series of series of…
Riva Fashion with Chupa Chups and Mentos
The Middle East based fashion brand Riva has just launched…
K-Way meets THE Marc Jacobs
K-Way and Marc Jacobs have a long-standing history, with their…
ENTERTAINMENT
Honda Civic teases with anime Evangelion
“Anime Power” is one of the fastest growing branding trends, as reported in the latest quarters by our Halo Licensing Survey. But…
James Bond switches to Nokia
During an online event, Nokia mobile brand licensee HMD Global…
Youtubers and collabs: Spongebob x TeddyFresh
Teddy Fresh is a colourful apparel brand launched in 2017…
Pippi at Milano Fashion Week
Pippi Longstocking, Astrid Lindgren’s brainchild, is celebrating its 75th anniversary…
More Articles
Chloé and UNICEF together for girls’ empowerment
On the International Day of the Girl, Chloé and UNICEF have announced a new global partnership to advance gender equality through innovative solutions, developed with and for adolescent girls to support them to excel in the future workplace. “Girls Forward” is a three-year partnership which…
Skechers challenges the sneaker market with Goodyear
Skechers just launched a first series of models co-branded with tyres giant Goodyear. More than a simple co-branding activation, this collaboration “is an example of two trusted brands coming together to create a high-tech product that will truly benefit our consumer“, as declared by Skechers…
Diadora X LC23 X Pink Panther
WildBrain CPLG, has disclosed a deal on behalf of Metro Goldwyn Mayer (MGM), with contemporary fashion brand LC23 and popular sportswear company Diadora for a footwear collaboration inspired by MGM’s iconic Pink Panther. Resulting from a Spring/Summer 2020 partnership between LC23 and Diodora, the trainers…