Co-founded by Ben Shenassafar and Bobby Kim (a.k.a. Bobby Hundreds) in 2003, The Hundreds is a 2-part lifestyle project that houses both a clothing line and online-magazine, a brand which incorporates a trademark attitude and…
Characters mashup is becoming a staple in the vinyl toys collectors’ scene. Hasbro, who recently launched a couple of crossovers among their own characters Transformers My Little Prime (My Little Pony meets Transformers), and Power…
HUF, the brand developed aroung Keith Hufnagel’s HUF skateboard shop in San Francisco in the 90s, has just launched a limited edition to celebrate the upcoming return of Godzilla on the screen. Working closely with…
Barbie and GlamGlow have partnered for a limited-edition launch: a GlamGlow’s Supermud Clearing Treatment Mask and a Glowstarter Mega Illuminating Moisturizer inspired by the most glamorous fashion doll ever. What’s so exciting, is that the…
The Office, the NBC’s famous TV series launched on 2005, has become one of the most popular TV series on the streaming platforms, once it went off from airing. With its great fan base worldwide,…
It is not a great news that 4th of May has become the nerdist day of the year, with fans all over the world celebrating the Force and Star Wars saga. But what happens with…
How do you reimagine Cinderella for 2020? That’s what the shoes and accessories brand Aldo is asking its customer worldwide with the launch of Aldo x Cinderella collection. After 70 years from the movie release…
Razer, the world’s leading lifestyle brand for gamers, has just launched a Pokemon licensed wireless headphones set. Pikachu’s signature silhouette and electric bolt take over the triple-headed snake trademark of Razer, one of the most…
The global success of Netflix’s series La Casa De Papel has generated another interesting collaboration, again a mix between product placement and a special featured range launch – Persol’s Money Heist limited edition. The charismatic…
“Anime Power” is one of the fastest growing branding trends, as reported in the latest quarters by our Halo Licensing Survey. But it’s a bit of a surprise that, beyond categories like sneakers, apparel, and…