Samsonite Europe, the European branch of the world’s largest travel luggage company, celebrates the 60th anniversary of Barbie with the launch of a special edition American Tourister x Barbie, and a Neodream Samsonite collection featuring…
Batman celebrates eighty years, and Warner Bros. has exploited the upscale window of the Salone del Design in Milan in an exclusive location: Teatro Manzoni. A co-branded activation with a roster of diverse design brands…
The so-called Disney “Villains” are certainly one of the most interesting properties in the American entertainment giant portfolio. Limited editions inspired by these “misunderstood” heroes are always very interesting and very much appreciated by the…
SMMEX International returns Monday 4th March 2019 at London’s Wembley Stadium. Celebrating its 21st birthday, SMMEX 2019 unites Brand Licensors and Buyers altogether for this leading one-day trade show. On a mission to impress, SMMEX…
The latest FW19 men’s shows, already gave us proof that one of the most interesting trends back on the runaways, takes directly inspiration from punk culture. The modernist interpretation of Neil Barrett fusing different cultures…
Herschel Supply just released a capsule collection with the iconic Sanrio character, Hello Kitty, for this Spring 2019. With this partnership Herschel Supply is for sure aiming to reach a wider feminine target, and the…
Brand Jam returns to the Hong Kong International Licensing Show for a mix of the familiar and the fascinating. Find out all about it in our show report. Hong Kong’s Convention and Entertainment Centre was…
Johnnie Walker has launched end of this September a special limited-edition called White Walker, a blended scotch whisky named after the zombie antagonists in the late seasons of Game of Throne, through a licensing deal…
It’s not common for me to dwell on Disney, but when the world’s biggest licensing organisation is mobilising behind pop culture’s number one icon, you have to take notice. Following the launch of Mickey Mouse’s…
Announced few days ago and already sold out on-line, the new collaboration between Columbia Sportswear and Lucasfilm is and other hit. It’s a long date partnership the one between the Portland-based brand and Star Wars…