Dolce & Gabbana and Donnafugata launch a wine

Love for their native land, attention to detail and craftsmanship: united by the desire to make the colours, scents and history of Sicilian culture known to every corner of the world, two excellences of Made in Italy strengthen their partnership in the name of the tradition and expertise of the “Bel Paese”.

Dolce&Gabbana and Donnafugata, major Sicilian wine producer, renew their collaboration with Rosa, a new rosé wine with a fruity and floral personality. A message of common positivity and rebirth, starting from its roots: Sicily.

With packaging inspired by the iconic Sicilian cart, Rosa embodies the atmosphere, tradition and culture of the island, elements that will recur in future projects coming up from this collaboration.

Rosa will be available from June on both partners’ e-store and through Donnafugata sales network.

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About Paolo Lucci

Branding and licensing specialist, Brand Jam's founder and heartful promoter.