Citizen, brand of Seiko group, is turning 35 this year, and as a first step of the upcoming celebration activations, a limited edition of the legendary Promaster model has been dedicated to Godzilla.

This limited edition is full of touchpoints and references between the two partners: Godzilla turns 70 in 2024, “Zilla” is the nickname given to Citizen Professional Diver 300 model, and a previous version of Godzilla Promaster was launched in 2021.

Two versions have been developed, one featuring a black and white camouflage pattern, the other in red, while the silhouette of Godzilla’s paw is marked on the back case and inside the display case.

Both versions of the Citizen Promaster Godzilla are already available, in 2,500 pieces for the black and white model, and 3,000 of the red, both with a retail price of 900$.