Drumohr, the Scottish brand founded in 1770 in Dumfries, now totally Made in Italy, announces its first move into brand extension. The signature “razor blade” pattern features a collection of sunglasses, a seamless “exercise de style” with the brand’s DNA.

Designed by Emanuele Magenta, creative director with a true passion for the brand (which he wears), Drumhor sunglasses count one unisex model just launched, along two other frames soon to be launched, one for men, the other for women.

The frames, strictly made in Italy with the highest manufacturing standards,are available in four different colors and finishes: light and dark glossy tortoiseshell, matt blue and matt black. The signature “razor blade” pattern is redesigned on the inside temples, with the discreet and elegant twist classic of Drumhor’s spirit. The inside graphics come also in four shades matching the colors of the frames (tortoiseshell / yellow, tortoiseshell / blue, black / white, blue / red).

Drumohr Sunglasses are available at €195 retail price at Drumhor e-store starting from June 8th, then at all Drumohr flagship stores of Milan, Turin, Rapallo, Alassio, Forte dei Marmi and Saint Moritz and at selected multibrand stores and department stores.