“Jet Set” as a term was created in the early 50s, referred to Pan Am, the America’s first international airline. Paradigm of prestige for a privileged lifestyle, where any angle of the earth is suddenly within reach Pan Am was adored by celebrities, rock stars and the International elite, and although Pan Am ended its service in 91, Pan Am is still one of the most recognized lifestyle brands, inspiring glamour and relaxed elegance all around the world.

The wondrous seaside destinations served by Pan Am are at the earth of MC2 Saint Barth Pan Am collection, which will be presented at Pitti Uomo next week. MC2 Saint Barth is a well known brand which specializes in beachwear and accessories, with flagship stores in the most
amazing beaches worldwide (other than Saint Barth of course): Formentera, Playa Del Carmen, Santa Margherita Ligure, Porto Cervo, Taormina.

A special collection of 7 designs for men and kids, designed to please fathers and sons altogether as a proven marketing proposition of the brand, are developed in swim trunks and t-shirts, and will be available to consumer in spring 2016.