GlamGlow partners with Barbie

Barbie and GlamGlow have partnered for a limited-edition launch: a GlamGlow’s Supermud Clearing Treatment Mask and a Glowstarter Mega Illuminating Moisturizer inspired by the most glamorous fashion doll ever.

What’s so exciting, is that the skincare brand, launched in 2011, is a staple of the Hollywood scene. Glamglow was born to offer instant, camera-ready skincare products, capable to satisfy the fanciest needs of movie stars, musicians, and TV execs. Rapidly grown as the talk-of-the town, thanks to ist glamorous clientele, Glamglow has then beenn consecrated worldwide through social media, becoming one of the most buzzed about cosmetic brands.

Glam on glam, “This super cute, limited-edition collection is inspired by the ultimate glow-getter: Barbie,” the skin care company stated in a press release. “The Barbie x Glamglow collection celebrates self-confidence through self-care skin health and helps deliver your dream glow.”

GlamGlow is not a newcomer in terms of collaborating with pop icons to ignite the social buzz: in 2018 a super glittering My Little Pony limited edition was launched, quiclky hitting instagrammers’ attention (and pockets).
The two limited edition Supermud and Moisturizer are available both at GlamGlow e-store, but also through the other specialized beauty retailers.

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About Paolo Lucci

Branding and licensing specialist, Brand Jam's founder and heartful promoter.