Shu Uemura X Pokémon

For the next holidays season the Japanese high-end makeup brand Shu Uemura announce the launch of an adorable Pokemon limited edition.
The make-up and beauty collection features the iconic Pikachu on the packaging. The designs are playful but with a luxury feeling with elegant golden designs, typical of Shu Uemura’s touch. The name chosen for the collection is “Pikashu” representing the two brands that have joined together.

The collection will include make-up as well as hair care products ranging from nourishing oil and mask, cleansing oil, shampoo, and the brand’s wide paddle brush. The makeup line features an eyeshadow palette, a lash curler, two matte lipsticks, a facial cleansing oil, a brush set, an eyebrow pencil, and a cleansing oil set. Each of the featured products is decorated with a special print of Pikachu dressed in makeup. And the Pokémon star is featured all over the products.

The Shu Uemura’s Pikachu collection will be available online and in salons starting from November 1 starting at $57.