Tag Archives: Bags @en

Moleskine by Bric’s: urban mobility co-branding

The theme of travel, with all its accompanying cultural imagery, is a central element of Moleskine’s brand. Its partnership with Bric’s represents another important step in its gradual process of brand extension into new categories, where Moleskine’s dedication…

Branding reportage: A/W 2016 Footwear and bags at MICAM and MIPEL

Mipel and TheMicam, Italy’s foremost footwear and accessories fashion events, ended their winter editions today. Be sure to check out all the trends for next fall/winter in our unmissable reportage. A special highlight of Mipel’s “The Glamourous” section was…

Summer Hit for Carpisa with Coca Cola

An advertising campaign beginning on August 7, going viral on digital thanks to a purpose-made video to present the special “Midsummer” capsule collection. Carpisa never stops! Even during this thirsty summer and despite the empty…

Pitti Uomo Spring’16: Braccialini bags for men with Ducati license

Ducati, the historic company established in Bologna in 1926 by the Cavalieri Ducati brothers, has been producing sports motorcycles since 1946. Nowadays high-performance engines equipped with Desmodromic system come together with state-of-the-art technology and innovative…

Preview Pitti Uomo: Le Pandorine + Chupa Chups limited edition

Le Pandorine bags are way more than simple accessories: a cult object, an expression of pure style and personality, delivered by the fitting phrases in which any woman can recognize herself and communicate to the…

Paris Hilton grows her licensing programme

Leading global brand extension agency, Beanstalk, has been Paris Hilton’s exclusive licensing agent since 2006, working with the media icon and businesswoman to extend her brand across the globe. This month, the agency helped secure…

Accessories FW 2015 reportage: TheMICAM and MIPEL

Accessories, new trends, co-brands and brand licenses for the next FW 2015 season, all in our reportage from MIPEL and TheMICAM. Gabs, colourful versatile bags presented Blue, a collection of bags for men and a…