Tag Archives: comics

GI Joe x Alpha Industries, mixing military with pop culture

For a long time our articles have focused on exposing how collaborations and certain licensed or co-branded activities can elevate lifestyle brands and create what we call “remarkable products”. Such inspirations are well-trodden territory for Alpha Industries, a…

Jean-Paul Gaultier x Popeye & Betty Boop

What does creativity smell like? It’s a difficult question, but one that Jean-Paul Gaultier’s new fragrances for summer 2016 surely come close to answering. Two limited editions of “Classique” and “Le Mâle” have drawn on the world of…