Reportage: Doing the Rounds at Ambiente
A quick visit to Frankfurt provided the opportunity to saunter through the halls of Ambiente to see what the world of household design has to offer. Since my last visit some four years ago, Ambiente’s…
Tag Archives: events
ESports at SMMEX Seminar Programme, Wembley Stadium
SMMEX International returns Monday 4th March 2019 at London’s Wembley Stadium. Celebrating its 21st birthday, SMMEX 2019 unites Brand Licensors and Buyers altogether for this leading one-day trade show. On a mission to impress, SMMEX…
Global brand licensing at Hong Kong
Brand Licensing professionals asking themselves if Hong Kong International Licensing Show, from 7th to 9th January is worth a visit should read these following highligths. Between the 380 exhibitors from 12 countries 20th Century Fox,…
Chinese New Year 2019: Hugo Boss starts with pop artist Jeremyville
Chinese New Year celebrations by lifestyle brands wanting to please their Chinese consumers are already warm up stage. The current year, the Year of the Dog, offered a variety of interpretations, especially through licensed characters,…
Reportage: Hong Kong Licensing Show
It’s a real pleasure to see how Hong Kong International Licensing Show has grown up in dimension, visitors and contents, paralleling the whole Asian licensing business growth. Aside the major league of global lifestyle licensors,…
Limited edition and cobranding at Milano Licensing Day
Ten years have passed since the first Milano Licensing Day, the licensing networking event which puts together the most part of the Italian professionals in one day. The Italian licensing market has dramatically changed in…
O bag presents the O shoes
During the Design Week of Milan, Fullspot presented its latest product for the SS 2016, the O shoes. Colourful, light and versatile, made of EVA rubber – the same material used for the iconic O…